Product Launches
Rockhill House Estate · Letterkenny, Co. Donegal
Product Launches
& Press Days
A product launch needs a setting that does the work before a word is spoken. Rockhill House — 400 years of history, 100 acres of grounds, and spaces that range from an epic glass Orangerie to an intimate vaulted cellar — provides that setting. Whatever you are launching and however you want to launch it, we will help you make it happen.
Estate Grounds
100+
acres of woodland & gardens
Event Spaces
6+
distinct rooms & spaces
Bedrooms
27
for overnight press stays
Exclusive Hire
Available
full estate for your event
Derry Airport
30 min
direct UK & Dublin routes
Helipad
On-site
private arrivals to the estate
The Setting
A Terrific Setting for Launches & Press Days
Rockhill offers great, light-filled spaces for presentations and demonstrations alongside rooms of genuine character and drama for moments that need more atmosphere. The Orangerie alone — a full-length glass-and-stone space with steps leading down to the formal gardens and courtyard — provides a catwalk, a showroom, or a gallery without any modification.
The stately Main Hall, the atmospheric Library Bar, the Drawing Room, the walled garden, the formal lawns — each space has its own character and its own possibilities. We can work with you to dress, configure, and light any of them to create whatever ambience suits your release.
Our team’s instinct is to say yes. Tell us what you are trying to achieve and we will start working out how to make it happen.
Ideal For
Fashion & catwalk shows · Product reveals
Press days · Journalist & influencer events
Brand activations · Showroom events
Gallery-style exhibitions · Film screenings
Trade presentations · Automotive launches
Food & drink launches · Beauty press days
The Spaces
Rooms Built for Impact
Every room at Rockhill has its own character. None look like a hired event space. Each can be configured, dressed, and lit to suit a launch of any scale or aesthetic — from a single-product reveal to a full press day for a hundred journalists.
Largest Space · Natural Light · Garden Access
The Orangerie
The centrepiece for any large-scale launch at Rockhill. A full-length glass-and-stone space flooded with natural light, with steps leading down to the formal gardens and courtyard. Long enough for a catwalk. Open enough for a showroom. Dramatic enough for a reveal. The Orangerie is the space that sets a launch apart from anything a hotel ballroom can offer.
Catwalk · Showroom · Exhibition · Reveal
Principal Hall · Period Character
The Main Hall
The iconic centrepiece of Rockhill House — a grand period room with the scale and presence to host a gallery-style exhibition, a press conference, or a theatrical product reveal. Original features, high ceilings, and the kind of atmosphere that photographs beautifully and creates an immediate impression on arrival.
Gallery · Exhibition · Press Conference · Reception
Bar & Library · Intimate & Atmospheric
The Library Bar
A distinctive and atmospheric space combining the original library of the house with a full bar. Ideal for intimate press receptions, brand activations, and curated events where atmosphere matters as much as space. Works as a standalone launch venue for a select press list, or as the reception space within a wider multi-room programme.
Press Reception · Brand Activation · Drinks Launch
Gardens & Grounds · Outdoor Events
The Formal Gardens & Courtyard
The formal gardens and courtyard — accessed from the Orangerie via steps — provide one of the most distinctive outdoor event settings in the North West. For summer launches, brand shoots, outdoor activations, or receptions under the Donegal sky, the grounds offer a backdrop that no studio or hired venue can replicate. Marquee installation can be accommodated on the lawns.
Outdoor Activation · Brand Shoot · Summer Reception
Private & Intimate · Period Rooms
Drawing Room & Dining Room
The estate’s most intimate spaces — beautifully furnished period rooms with working fireplaces and garden views. Ideal for VIP press appointments, one-to-one product demonstrations, editorial shoots, or breakout spaces within a wider launch programme. The level of privacy and discretion these rooms offer is difficult to find elsewhere.
VIP Press · Product Demo · Editorial Shoot
Vaulted Cellar · After-Dark Events
The Cellar
A cave-like vaulted space beneath the original 17th-century structure — one of the most atmospheric rooms in the house. Suited to after-dark launch events, intimate tasting experiences, exclusive unveilings, and any brand moment that requires drama and intimacy in equal measure.
Exclusive Unveiling · Tasting Event · After-Dark Launch
Press Stays & Overnight Events
27 Bedrooms.
One Complete Experience.
Rockhill’s 27 individually designed bedrooms make it straightforward to turn a press day into a full press trip — with journalists, editors, and influencers arriving, experiencing the launch, staying overnight, and leaving with a story that goes well beyond the product itself.
The estate itself — the hawk walks, the bee safari, the spa, the woodland, the cellar tastings — provides a programme of experiences that become part of the press narrative. A launch at Rockhill gives your guests something to write about that no conference hotel can offer.
The estate is available for full exclusive hire for multi-day press trips, giving your brand complete privacy and total control of the environment.
Day Event
Arrival, launch, presentations, lunch, demonstrations, and a drinks reception before guests depart. A full press day in an estate setting.
Overnight Press Trip
Arrive the evening before, dinner and drinks in The Church, full launch day, overnight stay, breakfast and departure. The format that generates the most coverage.
Multi-Day Exclusive
Full exclusive hire of the estate over two or three nights. Complete brand control, a curated estate programme, and a press experience that stands entirely on its own.
Practical Support
What We Provide
Our events team handles the detail so that you can focus on your launch. From room configuration and AV to catering and overnight accommodation, everything is managed in-house by people who know the estate.
Room Dressing & Configuration
We work with you and your production team to configure each space to your brief — catwalk, gallery, showroom, or theatre. Access for build and breakdown is arranged around your schedule.
AV & Technical
Full AV equipment, dedicated high-speed Wi-Fi, and technical support for presentations and demonstrations. We can connect you with specialist AV suppliers for larger requirements.
Catering
Arrival refreshments, working lunches, canapé receptions, and sit-down dinners using local Donegal produce. Branded food concepts and bespoke menu requests accommodated.
Accommodation
27 individually designed bedrooms for overnight guests. Press packs, welcome gifts, and branded room amenities can be placed in-room before arrival.
Transport & Transfers
Transfers from Derry Airport (30 min), Donegal Airport (45 min), and Belfast (90 min). Private coach and car hire connections available. On-site helipad for private arrivals.
Discuss Your Launch
Get in Touch
We would love to hear about your launch and to offer you a tour of the estate. Whether your plans are fully formed or you are still in the early stages, we are happy to talk through the possibilities and put together a proposal. Every launch at Rockhill starts with a conversation.
Events Team
Telephone
Address
Rockhill House
Rockhill, Letterkenny
Co. Donegal, F92 R523
Launch Enquiry
Make an Enquiry

